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Why Video Podcasts Are the Future of Marketing
Branded podcast production is becoming an increasingly common marketing strategy among small businesses. It's important to stand out from the crowd by adding professional video to your audio content. Video makes the podcast more immersive, increasing opportunities for organic and direct marketing strategies. Keep reading for the ins-and-outs of how business podcasting can grow your brand. 1) Expand Your Audience Branded podcast marketing is very similar to social media market
Jan 12 min read


Out of Office? Here’s What Video Can Do While You’re on Break
With pre-scheduled video content, small business owners don't have to sacrifice time with family just to keep their brand active. Keep reading for our top tips on how to use video for holiday marketing automation. 1) Create Batch Content There's no better video marketing bang-for-your-buck than creating batch content. In fact, it's our number one recommendation to clients when it comes to making branded videos. Carve out a piece of your day to create enough videos to fill you
Dec 4, 20252 min read


How Corporate Videos Improve Website SEO for Philadelphia Businesses
Incorporating branded video content on your website boosts not only visitor engagement, but search engine optimization, as well. The right video can do wonders for your traffic. Keep reading for our pro tips on how to improve SEO on your website with video. 1) Optimize Your Script To boost your website rankings with video, it's essential to start by crafting a solid script. First, be sure your script includes plenty of keywords. Use Google Keyword Planner in Google Ads to ide
Nov 27, 20252 min read


How to Use Video Content on Your Website to Increase Conversions
Video content is one of the best ways to increase your website's search traffic and increase visitor engagement. Video search results...
Oct 8, 20252 min read


Does Video Really Work? 3 Stats That Prove Branded Video Content Boosts Sales
As digital marketing has become increasingly prevalent, an abundance of data shows that video increases sales. Still vastly...
Oct 1, 20253 min read


Why Go Beyond the About Video?
The right branded videos can do wonders to increase your company's reach and retention. Too often, however, companies stop after their...
Sep 3, 20252 min read


Video Marketing for Consulting Firms
Investing in your consulting firm's business video strategy can yield powerful returns in client reach and retention. The right video...
Aug 27, 20252 min read


Video Marketing for Credit Unions
espite the fact that credit unions have higher customer satisfaction rates than typical banks, only 20% of millennials belong to one....
Aug 20, 20253 min read


Video Marketing for Accounting Firms
The right branded video content can be a game changer for your CPA firm's marketing and reach. Corporate video allows you a plethora of...
Aug 13, 20252 min read


Video Marketing for Law Firms
Corporate video can be a powerful marketing tool to keep your law firm top of mind and a cut above the rest. Video facilitates a...
Aug 6, 20253 min read


How Long Should a Corporate Video Be? Best Practices for Keeping Viewers Engaged
When planning video content for your small business, it's important to start by considering the project's length and pacing. A myriad of...
Jul 30, 20253 min read


How Much Does a Corporate Video Cost? A Guide for Small Businesses in Philadelphia
When determining your business video budget, it's crucial to consider what you can contribute to the production versus what you need the...
Jul 23, 20253 min read


Beat the Summer Slump: Why Now Is the Best Time to Film Your Company’s Story
Creating a storytelling video for your small business is just the thing to perk up a slow season. With winter holiday business just out...
Jul 9, 20252 min read


How to Make Your Brand Sparkle: 4th of July Video Marketing Ideas
4th of July weekend is practically here, and it’s the perfect opportunity to showcase new brand videos and marketing campaigns. There’s...
Jul 2, 20252 min read


Using Corporate Video to Boost Engagement on National Volunteer Week
National Volunteer Week is next week (April 21-27), and it's a great opportunity to build connections and show appreciation for the...
Apr 16, 20252 min read


Social Media vs Traditional Media Advertising
With social media rapidly growing as a marketplace, it's becoming harder for small business owners to decide if it's time to move away...
Jan 30, 20253 min read


How to Prepare for a Brand Photoshoot
Brand photoshoots are one of the best ways to showcase your business's personality and style. Whereas product photography focuses...
Oct 9, 20243 min read


Why Your Corporate Event Needs Video
Incorporating video is crucial to the reach and success of your corporate events. While they're a great way to bring people together,...
May 29, 20243 min read


How to Take Product Photos
Any e-commerce market, whether it's Amazon, Etsy, TikTok Shop, or your own website, needs good product photos. Because online shoppers...
May 8, 20243 min read


Do You Need a Music Video?
Indie musicians should never underestimate the impact of a quality music video. In fact, if you're wondering if you need one at all, the...
Apr 17, 20243 min read
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