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Cozy Movies to Watch During the Holiday Break
The winter holidays are upon us, and we can't wait to have our annual cozy movie marathon during the break. What's more festive than curling up and watching feel-good movies all day? Keep reading for our top 3 cozy holiday movies to stream while you're off from work. 1) Klaus (2019) This award-winning Netflix original is just the thing to get you into the cozy holiday spirit. Klaus takes us to a fictional 19th-century Norway and reimagines the origin story of Santa Claus. A p
Dec 25, 20252 min read


Year-End Video Checklist: What to Repurpose, Refresh, or Archive
The year is coming to a close, and it's time to get your small business's content organized! Some video projects are so good, they can be used over and over again. Others, however, are had their time and place. To get the most out of 2025's work, take these last couple weeks to review your content and create a list of what you need to remake for next year, reuse, or completely retire. Keep reading for our guide to a year-end business video audit checklist. 1) Repurpose Evergr
Dec 18, 20253 min read


Simplify Your Message: Why You Need a Business Explainer Video
Business explainer videos can be a powerful marketing tool to boost SEO, name recognition, and sales. Ultimately, they make your brand more accessible to your target audience. Keep reading for our top tips on how to sell more with an explainer video. 1) Explain How To Use Your Products If a picture tells 1000 words, how many does a video tell? Nothing breaks down and demonstrates your product as well as a high-quality explainer video. Even the very best written descriptions f
Dec 11, 20252 min read


Out of Office? Here’s What Video Can Do While You’re on Break
With pre-scheduled video content, small business owners don't have to sacrifice time with family just to keep their brand active. Keep reading for our top tips on how to use video for holiday marketing automation. 1) Create Batch Content There's no better video marketing bang-for-your-buck than creating batch content. In fact, it's our number one recommendation to clients when it comes to making branded videos. Carve out a piece of your day to create enough videos to fill you
Dec 4, 20252 min read


How Corporate Videos Improve Website SEO for Philadelphia Businesses
Incorporating branded video content on your website boosts not only visitor engagement, but search engine optimization, as well. The right video can do wonders for your traffic. Keep reading for our pro tips on how to improve SEO on your website with video. 1) Optimize Your Script To boost your website rankings with video, it's essential to start by crafting a solid script. First, be sure your script includes plenty of keywords. Use Google Keyword Planner in Google Ads to ide
Nov 27, 20252 min read


Editing Matters: How Professional Video Editing Helps Philly Businesses Stand Out
Corporate video content with the right post-production can help your small business stand out and establish credibility. Keep reading for our top 3 editing tips to make your corporate video better. 1) Cuts: Make it Snappy Simply put, a cut is when one shot ends and another one begins. The video clips may be two different angles or locations or, alternatively, they may be the same clip with bits of footage removed. For multiple reasons, one of our top branded video editing tip
Nov 20, 20253 min read


Behind the Scenes: What Happens During a Corporate Video Shoot in Philadelphia
We know that making a corporate video may sound intimidating, so we're taking you behind the scenes to show that there's nothing to fear! Keep reading to learn about our process and what to expect during a corporate video shoot in Philadelphia. 1) Location Prep: Prep the Set As much as we love on-location shoots, they definitely require plenty of prep work; the vast majority of these shoots are held in places that were not designed with video production in mind. In turn, prod
Nov 13, 20253 min read


What Types of Corporate Videos Do Small Businesses Actually Need?
Business video content is essential for boosting website search engine optimization, but it can be difficult to determine exactly what types of corporate videos to make. Keep reading for an inside look on the top 3 videos every business needs on their website. 1) About Video to Explain Your Brand When making corporate videos for your small business, an About video is the best place to start. This type of content is ideal not only for introducing your brand, but also for formi
Nov 6, 20252 min read


Where Can I Film a Professional Business Video in Philadelphia?
When filming corporate videos, many companies fall into the trap of using locations that take away from both the video and the company itself. For instance, filming in the office displaces clients and employees, while filming outside introduces distractions that affect video quality, like natural lighting changes and background sounds. But never fear! There are plenty of great options. Keep reading for our top tips on how to find the perfect location to film a corporate video
Oct 29, 20253 min read


Best Cat Movies to Stream for National Cat Day
NationalCatDay is October 29th, and we've got just the feline-themed films to celebrate. Whether or not you're a cat person, these movies...
Oct 22, 20252 min read
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